New-Tech Europe Digital Magazine | Feb 2016

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Arrow Electronics at The Embedded World 2016

The Embedded World 2016 was a successful event for Arrow Electronics with more than 2500 customers going through the booth , 8 sessions of technologies and 12 special lectures from top supplier NEC Honors NXP with “Partner of the Year” Award highly advanced, high-density base stations.

NXP Semiconductors N.V. (NASDAQ:NXPI), the global leader in smart connected solutions, announced that NEC Corporation, a leading provider of solutions enabling mobile broadband services for Japan and other major markets, awarded NXP with “Partner of the Year” for 2015 in the Key Components & Modules category. NEC recognized NXP

“The mobile market requires high-performance solutions that support rapidly expanding data rates and end-users, and this is driving strong demand for fast delivery of our next-generation base station products,” said Nobuhiro Endo, NEC President. “We look forward to continuing to

for its contribution to speeding time- to-market for NEC LTE-Advanced base station technology. NEC leveraged NXP’s total solutions approach to helping customers quickly address market requirements. NEC combined NXP’s multicore QorIQ communications processors, LTE wireless software stack and extensive technical support to help NEC get to market with next-generation LTE- Advanced base station products six months ahead of schedule. NXP’s multicore QorIQ communications processors deliver optimal blends of performance, power efficiency and scalability, enabling customers to design

work together with industry-leading suppliers like NXP, which provide valued expertise resulting from its longtime track record of commitment to the networking segment.” “We are honored to receive this prestigious award, as well as NEC’s recognition of our commitment to speeding time-to-market,” said Tareq R. Bustami, Senior Vice President and General Manager of NXP’s Digital Networking business unit. “This award underscores NXP’s total product solution portfolio, our outstanding technical support, and our innovative QorIQ processors.”

Nobuhiro Endo (left), President of NEC Corporation, with Noy Kucuk (right), Vice President, Product Management, Digital Networking for NXP Semiconductors.

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