New-Tech Europe Magazine | July 2017

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LG TO SUPPLY NEXT GENERATION ADAS CAMERAS TO PREMIUM GERMAN AUTOMAKER

LG’s Vehicle Components Business Sees Big Growth Ahead in Automotive AI SEOUL, June 29, 2017 — LG Electronics (LG) has been selected by a premium German automaker to supply ADAS (Advanced Driver Assistance Systems) camera modules and related software for the company’s next generation vehicles. The LG-designed ADAS camera is capable of collecting traffic information to help drivers make better decisions and increase safety on the road. It can accurately recognize and

vehicles. Traffic Sign Recognition and High Beam Assist are other advanced features of the LG ADAS camera. LG’s ADAS camera benefits from years of innovation and technological knowledge gleaned from the company’s leadership in mobile communications, image recognition and connectivity. LG announced earlier this year that artificial intelligence and deep learning technology will be a priority in the company’s strategy going forward.

respond to surrounding environments – even at busy intersections – using the camera. As a key component of an overall smart car system, the LG camera can detect objects from a distance and apply Autonomous Emergency Braking if a collision is imminent. The camera can also help keep the car in the lane with Lane Keeping Assist technology as well as at a safe distance from other

“This is the kind of partnership we envisioned when we established the LG Vehicle Component Company four years ago,” said Lee Woo-jong, president of the Vehicle Components Company of LG Electronics. “Partnerships like these will help us realize the ultimate goal of bringing decades of LG innovation and know-how from the home into the automobile.”

NXP Brings Better Fan Experience to 2017 FIFA Confederations Cup with Secure Contactless Ticketing and Communication

As the 2017 FIFA Confederations Cup heads into the championship game, thousands of fans attending this world-class football event also enjoyed convenient and secure access to Russia’s spectacular stadiums with NXP-enabled contactless smart-card technology. Thanks to NXP MIFARE product technology in the electronic tickets for the event, fans had quick, secure stadium access to the matches. NXP is the leader in contactless smart

EV1 promotes efficiency for access with improved protection against counterfeit tickets, saving fans time to get into an event and to their seats. “Whether you’re a Chilean or German fan, attendees joining the tournament in Saint Petersburg can expect secure, safe and efficient access,” said Markus Staeblein, vice president and general manager

secure mobility and retail at NXP. “We are proud that MIFARE products have been chosen to support the fan experience at this event.” For more information about NXP MIFARE contactless technology: https://www.mifare.net/en/products/chip- card-ics/mifare-ultralight/mifare-ultralight-ev1/.

card technology for international sporting events around the world, and the usage of the MIFARE-based solutions at the FIFA Confederations Cup, the world’s fourth largest international sports tournament, highlights another achievement in the use of MIFARE for secure contactless access and connectivity. Specifically, the MIFARE Ultralight

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